digital art — Design4Users https://design4users.com/tag/digital-art/ Fri, 19 Jan 2024 19:58:33 +0000 en-US hourly 1 https://design4users.com/wp-content/uploads/2020/06/cropped-favicon-32x32.png digital art — Design4Users https://design4users.com/tag/digital-art/ 32 32 3D Character Art in Playful Design Projects by Jungmin Ryu https://design4users.com/3d-character-art-jungmin-ryu/ Tue, 16 Jan 2024 17:12:50 +0000 https://design4users.com/?p=12264 Time for a new creative name in the D4U Gallery, so today’s digital art collection is up to bring you the regular dose of inspiration. Let us introduce Jungmin Ryu, a South Korea born and raised illustrator currently based in Rotterdam, the Netherlands. Her portfolio is filled with bright, playful, cheerful, and cute characters; for […]

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Time for a new creative name in the D4U Gallery, so today’s digital art collection is up to bring you the regular dose of inspiration. Let us introduce Jungmin Ryu, a South Korea born and raised illustrator currently based in Rotterdam, the Netherlands. Her portfolio is filled with bright, playful, cheerful, and cute characters; for them, she mostly employs 3D art and uses vibrant colors, fun textures, and lovely and emotional facial expressions and gestures. The illustration artist works mostly on projects for editorial, commercial, and advertising goals. So, let’s look closer at some of her 3D character projects to catch her style and design approach. Enjoy and get inspired!

Pep and Perk

3d illustration art pep perk characters jungmin studio

3d illustration art pep perk characters jungmin studio

3d illustration art pep perk characters jungmin studio 2

3d illustration art pep perk characters jungmin studio

3d illustration art pep perk characters jungmin studio

Prodigy Character Illustration

3d illustration art prodigy characters jungmin studio

3d illustration art prodigy characters jungmin studio

3d illustration art prodigy characters jungmin studio

3d illustration art prodigy characters jungmin studio

3d illustration art prodigy characters jungmin studio

3d illustration art prodigy characters jungmin studio

3d illustration art prodigy characters jungmin studio

3d illustration art prodigy characters jungmin studio

3d illustration art prodigy characters jungmin studio

3d illustration art prodigy characters jungmin studio

Site Minder

3d illustration art site minder

3d illustration art site minder jungmin studio

3d illustration art site minder jungmin studio

3d illustration art site minder jungmin studio

3d illustration art site minder jungmin studio

3d illustration art site minder jungmin studio

3D Character Illustration

3d illustration art jungmin studio characters

3d illustration art jungmin studio characters

3d illustration art jungmin studio characters

3d illustration art jungmin studio characters

3d illustration art jungmin studio characters 4

3d illustration art jungmin studio characters

3d illustration art jungmin studio characters

3d illustration art jungmin studio characters

Check more digital artworks by Jungmin Ryu on Behance.

New D4U Gallery issues are coming soon; keep up with new posts.

For more inspiration, check the sets of other posts from our D4U Gallery, where we gather impressive creatives to share their art with you, for example:

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Christmas Illustration Art To Feel the Magic of Winter Holidays https://design4users.com/christmas-illustration-art-winter-holidays/ Tue, 12 Dec 2023 19:54:05 +0000 https://design4users.com/?p=12201 New Christmas is coming, so it’s time for a new portion of festive Christmas illustration art. So, with the new issue of D4U Inspiration, we invite you to enjoy another bright bunch of digital art inspired by the atmosphere of the winter holidays and wrapping it in the diversity of illustration styles and lovely stories. […]

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New Christmas is coming, so it’s time for a new portion of festive Christmas illustration art. So, with the new issue of D4U Inspiration, we invite you to enjoy another bright bunch of digital art inspired by the atmosphere of the winter holidays and wrapping it in the diversity of illustration styles and lovely stories. Merry Christmas, creative people!

mommy kissing santa claus tubikarts illustration

By Tubik Arts

christmas illustration cards folio

By Folio Illustration Agency

christmas illustration by folio illustration agency

By Folio Illustration Agency

dkng christmas story art

By DKNG

christmas tree illustrations

By Carole Chevalier

holiday wine labels design tubikarts

By Tubik Arts

christmas illustration art

By MUTI

christmas illustration art

By Folio Illustration Studio

christmas card design art

By Jasmine Whiteleaf

cute christmas illustration art

By Carole Chevalier

nova post advent calendar 3d illustrations tubik design

By Tubik Arts for Nova Post

illustration-art-christmas

By Sebastian Luca

christmas house illustration

By DKNG

christmas environment design

By Volmi Studio

christmas santa illustration art

By Gaspart

New design collections are coming soon; stay tuned!

For more inspiration, check the sets of other posts from our D4U Inspiration gallery, where we gather impressive creatives to share their art with you, for example:

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In Vino Veritas: Elegant Examples of Wine Packaging Design https://design4users.com/wine-packaging-design/ Mon, 11 Dec 2023 18:18:35 +0000 https://design4users.com/?p=10977 One of our recent posts about impressive wine packaging design projects attracted your active attention, so with a new issue of D4U Inspiration, we’ve decided to share more exciting projects in this direction. So, in this post, we invite you to enjoy creative approaches to wine labels and sip a bit of elegance with artistic […]

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One of our recent posts about impressive wine packaging design projects attracted your active attention, so with a new issue of D4U Inspiration, we’ve decided to share more exciting projects in this direction. So, in this post, we invite you to enjoy creative approaches to wine labels and sip a bit of elegance with artistic graphic design projects by various design studios. Cheers!

NOMA Vino Taxonomico by Monotypo Studio

Monotypo Studio did this packaging design project, and they describe it the following way. The NOMA Wine Collection was born as a tribute to biodiversity, as well as to the tireless interest of human beings, from Aristotle to Karl Von Lineo, in understanding and studying their ecosystem. Two handmade illustrations were made, an edition inspired by the traditional Mushroom Route, carried out every summer by the Lic. in Biology Daniel Bojorquez in the Bosque de La Primavera. The biodiversity of the Birds Kingdom inspires the Second Edition.

vino taxonomico monotypo packaging design

vino taxonomico monotypo packaging design

vino taxonomico monotypo packaging design

vino taxonomico monotypo packaging design

vino taxonomico monotypo packaging design

vino taxonomico monotypo packaging design

Christmas Wine Labels by Tubik Arts

Catch the festive vibes with this packaging design project by Tubik Arts inspired by the winter holidays: here’s a glance at the custom wine bottle label designs with bright original illustrations for the special Christmas edition.

holiday wine bottle design tubikarts illustration

holiday edition wine bottles design

holiday wine bottles packaging tubik

holiday wine bottles packaging tubikarts

holiday wine labels design tubikarts

Wonderground by Cornershop

Wonderground is a place in Barossa Valley, a biodynamic vineyard, a boutique winery, and, most notably, a contemporary gallery and space for Barossa to lead with world-class art. Cornershop collaborated with the team at Wonderground to establish a brand identity and packaging that helps bring their unique vision to life.

wonderground-wine packaging design

wonderground-wine packaging design

wonderground-wine packaging design

Amuleto by Vantablack Studio

The creators of this wine packaging describe the idea as follows: “The ‘Expedition Uco’ wine project embarks on an intricate journey to the heart of nature, where each bottle becomes a testament to the struggle for vitality. The label, akin to a window into the subconscious, portrays the industrious ant, a symbol of persistence, standing out against a network of lines mirroring the intricacies of the soils that nourish our vineyards. This graphic dance embodies the symphony of life and death intertwined in an eternal ballet in the very unforgiving terrain where our vines seek sustenance. Just as humans delve into the depths of their psyche, in ‘Expedition Uco,’ we explore the mysteries of the earth to distill the energy forged through this fusion of opposites.”

In Vino Veritas: Elegant Examples of Wine Packaging Design amuleto-wine packaging design

amuleto-wine packaging design 3

Christoudia Winery Packaging by Reef+Co

The tale of Chrystoudia Winery unfolded in 1992 when the Christoudia family embarked on a journey to nurture their passion and expertise in enology. Nestled in the charming village of Kato Drys in Cyprus, this unique winery thrives in an idyllic microclimate, guaranteeing premium harvests and, in turn, crafting wines of extraordinary quality. Thirty years on, the younger generation of the family took on the exciting challenge of revitalizing the brand. The team at Reef+Co was entrusted with creating the new brand identity.

Chrystoudia Winery packaging design

Chrystoudia Winery packaging design

Chrystoudia Winery packaging design

Chrystoudia Winery packaging design

Chrystoudia Winery packaging design

Chrystoudia Winery packaging design

Chrystoudia Winery packaging design

Mavrogianni Estate Wines Label Designs by Symbolic

The Mavrogiannis estate is located in a rich natural landscape at the foot of Mount Movris next to the historic river Larissos. The images of this place, its sounds, the creatures met there, the atmosphere it exudes are the identity and the soul of the estate. The Symbolic team included this place’s vibrant elements in the winery’s identity and labels. Inspired by all this, along with the winery owners’ boundless respect for nature and the processes required to produce a natural product, they have created four unique wine labels made entirely from Greek varieties. For each type of wine, they designed representations that describe with lyricism the hidden realities behind the hustle and bustle of modern life.

Symbolic-Mavrogianni wine packaging design

Symbolic-Mavrogianni wine packaging design

Symbolic-Mavrogianni wine packaging design

Symbolic-Mavrogianni wine packaging design

Symbolic-Mavrogianni wine packaging design

Symbolic-Mavrogianni wine packaging design

Graphia Wine Packaging Design by Studio Fen

Graphia, which means “to write” in Greek, is a self-initiated project for a collection of artisan wine label designs by Studio Fen, inspired by the love for typography and printmaking. The designs combine the artistic elements of handmade collages, typography, and silkscreen prints to create a visually striking and unique label set with subtle hints that pay homage to the typographic world.

graphia-studio-fen wine packaging design

graphia-studio-fen wine packaging design

graphia-studio-fen wine packaging design

graphia-studio-fen wine packaging design

CAOS Wine Label Design by Grit Studio

With this project, Grit Studio took on the exciting challenge of developing our own wine brand from the ground up. This passion project allowed them to extend their skills beyond client work and experience the brand creation process. They collaborated hand-in-hand with a skilled winemaker to blend their design imagination with real-world wine expertise to create this wine label design.

CAOS wine label design

CAOS wine label design

CAOS wine label design

CAOS wine label design

New D4U Gallery issues are coming soon; keep up with new posts.

For more inspiration, check the sets of other posts from our D4U Gallery, where we gather impressive creatives to share their art with you, for example:

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Art of Lines: Sophisticated Line Art Illustrations by Tubik Arts https://design4users.com/line-art-illustrations-tubik-arts/ Fri, 03 Nov 2023 17:53:47 +0000 https://design4users.com/?p=12128 “A drawing is simply a line going for a walk,” the inspiring artist Paul Klee once said. And that’s what we are going to share in today’s post with a collection of line art illustrations by tubik artist Arthur Avakyan, elegantly taking lines for a walk in company with good ideas. Enjoy and get inspired! […]

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“A drawing is simply a line going for a walk,” the inspiring artist Paul Klee once said. And that’s what we are going to share in today’s post with a collection of line art illustrations by tubik artist Arthur Avakyan, elegantly taking lines for a walk in company with good ideas. Enjoy and get inspired!

Lineart Animals

This illustration set is devoted to the world of animals and pets, created in the artistic style of line illustration based on smooth and elegant curves and bright color spots, adding even more emotion and expressiveness to artworks.

lineart illustrations tubik arts

Dog line illustration

lineart illustrations tubik arts fox

Fox line illustration

illustration art rooster tubik arts

Rooster line illustration

swan illustration lineart tubik arts

Swan line illustration

whale illustration line art tubik

Whale line illustration

bull lineart illustration tubikarts

Bull line illustration

Marketing Illustrations for Small Food Brands

Here’s the set of artistic outline illustrations for local food brands’ promotion both online and offline. There, you will find the bakery waking the town up with the irresistible flavor of freshly baked bread and airy croissants, winemakers adding a special taste to any celebration, cheese producers knowing the ins and outs of the best cheese tastes and textures, and beekeepers busy as a bee to make lives sweeter and healthier.

marketing graphics food brands

Each case included three line illustrations reflecting the food maker, the product, and the location where it’s produced. This type of graphics is flexible for a broad diversity of marketing goals like banners, posters, billboards, website or landing pages, printed brochures, leaflets, business or gift cards, letters, boxes, bags, etc. Take a closer look below.

Winemakers

winemaker illustration art

winery illustration tubikarts

winery field illustrations tubikarts

Cheesemakers

cheesemaker illustration tubikarts graphic design

cheesemaking illustration

cheesemaker farm illustration line art tubik

Bakers

line art food baker

bakery lineart illustration

bakery illustration tubikarts

Beekeepers

beekeper illustration tubikarts

honey illustration tubikarts

beekeeping illustration art tubik

People Illustrations

A couple more line artworks reflect different actual themes and use human characters to set a clear visual connection to the topic. This type of graphic content can be effectively used as a title image for a blog article, landing page, social media posts, or advertising banners.

To feel happy and stay productive, we all have to care about the physical and mental harmony reached via work-life balance. In the new reality of recent years, some of us have to find new ways to adapt, including working and training from home. But those who want will always find the way. That’s the story the line-art illustration below shares.

workout work life balance tubikarts illustration

This illustration is up to reflect another bright day that will definitely be full of life colors and bright challenges, which yet are never the ones to be afraid of when you are focused and ready for the fight.

fighter illustration lineart

One more artwork reflects the growing world of cryptocurrencies, dynamic and deep, and the artist experiments with composition, details, and gradients to make the mood clear and the idea expressive.

crypto world illustration

Crypto world line illustration tubikarts

New illustration sets are coming soon. Keep up with new posts.

Illustration Collections and Digital Art Case Studies

If you want to see more collections of illustrations or discover how they work in particular design projects, here’s the set of posts for you.

Real Bitcoin. Creating Website Illustrations

Digital Art: 50 Digital Illustrations To Please Your Eye and Soul

OK Boomer. Trivia Game Design and Branding

Art of Seasons: 30+ Bright Illustrations Inspired by Nature

45 Inspiring Illustrations About Workspaces, Creativity, and Art

Animal World: 4 Beautiful Illustration Sets About Wildlife and Pets

Book Illustrations for Visual Storytelling

In Search of Illustration: Design Process for Illustration Set

Picturesque Digital Illustrations Inspired by the Art of Architecture

Moonworkers. Digital Illustrations on Film Production

MYWONY. Storytelling with Brand Intro Design

Digital Art: 40+ Inspiring Illustrations on Diverse Themes

 

Originally written for Tubik Blog, graphic content by tubik

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Vibrant Universe of People Illustrations by Samji Illustrator https://design4users.com/people-illustrations-samji-illustrator/ Tue, 17 Oct 2023 11:37:44 +0000 https://design4users.com/?p=12068 It’s time for a new creative name in the D4U Gallery. In this digital art collection, for the regular dose of some inspiration, let us introduce Samji Illustrator, a digital artist originally from India and currently based in Poland. He loves creating pop-culture and futuristic designs, splurging vibrant colors on the canvas. His illustration style […]

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It’s time for a new creative name in the D4U Gallery. In this digital art collection, for the regular dose of some inspiration, let us introduce Samji Illustrator, a digital artist originally from India and currently based in Poland. He loves creating pop-culture and futuristic designs, splurging vibrant colors on the canvas. His illustration style is bright and recognizable, and his portfolio is filled with 2D illustrations, mostly presenting the diversity of human characters. So, let’s check out a big and emotional bunch of people illustrations by this artist, featuring fiction and known characters in various looks, posing, and compositions, with well-presented feelings, cool outfits, hairstyles, lovely pets, and stylish visual details and captured in different life situations. Enjoy!

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

Check more digital artworks by Samji on Dribbble or Behance.

New D4U Gallery issues are coming soon; keep up with new posts.

For more inspiration, check the sets of other posts from our D4U Gallery, where we gather impressive creatives to share their art with you, for example:

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Graphic Design Case Study: Identity and Packaging for Garden Center https://design4users.com/graphic-design-identity-packaging-garden-center/ Fri, 13 Oct 2023 18:57:00 +0000 https://design4users.com/?p=12027 “To plant a garden is to believe in tomorrow,” Audrey Hepburn once said, and whatever changes times bring, this idea lives through them. This graphic design and digital art project by tubik is also inspired by the beauty of flowers, leaves, and blossoming nature. Check the stylish and elegant packaging design and a set of […]

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“To plant a garden is to believe in tomorrow,” Audrey Hepburn once said, and whatever changes times bring, this idea lives through them. This graphic design and digital art project by tubik is also inspired by the beauty of flowers, leaves, and blossoming nature. Check the stylish and elegant packaging design and a set of bright, atmospheric illustrations developed as a part of the brand identity concept for the garden center and a plant nursery selling plants and gardening stuff.

The design process for the project included three creative tasks:

  • logo design and brand color palette
  • a consistent set of original brand illustrations for diverse marketing goals online and offline
  • packaging design

Identity and Packaging

The logo design for the project presents the combination mark in which the symbol echoes botanical motifs elegantly organized in a square shape, and the typographic part sets a strong visual connection with it using the same leaf shape as a part of the letter. The color palette features the domination of earthy natural colors, with different shades of warm, eye-pleasing brown for backgrounds and contrastive bright blue, green, yellow, and other shades for accents and details, distinguishing different products and goods by color marking. This approach can be seen in a variety of packaging design items.

garden center logo design tubik

plant nursery identity packaging design 2

garden center boxes design tubik

round box packaging design tubik

plant nursery identity packaging design tubik

plant nursery identity packaging design box lids

garden center branded tote design tubik

Brand Illustrations

The consistent set of illustrations developed for the project features a variety of people and characters holding different plants or dealing with gardening routines. Digital artworks of this kind add a solid human element to brand communication and make it more emotional. They can be effectively used for a variety of marketing goals, from printed branded graphics such as posters, banners, cards, and stickers to packaging design such as various branded boxes and bags, to digital communication on a website, hero images, landing pages, and social media posts. The consistency of the visual approach helps to create an integral customer experience and strengthens brand recognizability.

plant nursery brand illustration tubikarts

gardening website hero illustrations garden tubikarts

garden center illustration tubikarts

garden center brand illustration tubik arts

gardening shop illustration flourish tubikarts

plant nursery identity illustration tubikarts

New design case studies are coming soon. Stay tuned!

More Design Case Studies

Here’s a set of more case studies sharing the design solutions and approaches for some of the graphic design projects done by the Tubik team.

Aqua Dudes. Cartoonish Packaging Design for Fish Food Brand

Herteas. Packaging Design for Herbal Tea Brand

Nutribite. Tasty Packaging Design for Granola Bars

Milkimu. Packaging and Marketing Design for Dairy Brand

Dance Festival. Creating a Set of Event Poster Designs

Soaplanet. Soap Brand Packaging Design with Travel Spirit

Joosi. Packaging Design and Marketing Graphics for Juice Brand

Pizzatta. Artistic Pizza Packaging Design

Page Turner. Identity and Packaging Design for Bookstore Chain

8 Bright Packaging Design Projects Employing Illustration Art

Bikker. Identity Design and Illustrations for Biking Service

 

Originally written for Tubik Blog, graphic content by tubik

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Illustration Case Study: Visual Storytelling for Real Bitcoin Website https://design4users.com/illustration-case-study-visual-storytelling-real-bitcoin-website/ Fri, 22 Sep 2023 14:23:48 +0000 https://design4users.com/?p=11970 Let us unveil another recent project: the tubik artists created a set of diverse digital artworks for the website of Real Bitcoin, a service helping working people from different social groups to understand, buy and sell bitcoins as well as learn more about them. The illustration set features a diversity of people characters and informative […]

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Let us unveil another recent project: the tubik artists created a set of diverse digital artworks for the website of Real Bitcoin, a service helping working people from different social groups to understand, buy and sell bitcoins as well as learn more about them. The illustration set features a diversity of people characters and informative graphics details supporting the topic. Review and enjoy!

real bitcoin people illustrations case study

Process

Using illustrations to enhance user experience design is now a well-checked and effective design practice. Pictures help to transfer the needed messages faster, set the mood, and provide aesthetic satisfaction. For the big pack of Real Bitcoin website illustrations, it was essential to stick to the following principles reflected in all the artworks:

  • consistency: reflecting a variety of ideas, messages, and compositions used across the different website pages, the illustrations keep a consistent style to support the integrity of the user experience
  • informativeness: all the illustrations aim to transfer or enhance a particular message, help present the benefits of the service
  • emotionality: the style, color palette, visual metaphors, and characters in the illustration pack empower the emotional appeal as a part of user experience

People Illustrations

Real Bitcoin is the platform connecting people to quite a virtual topic and the highly technological theme of cryptocurrencies. What’s more, their target audience is people who are not deeply into the theme of cryptocurrencies yet. So, it was vital for them to add a solid and powerful human element to the first impression and all the experience of dealing with the website and set a quick and clear connection to the world of people, not the digital reality. That’s why a large pack of illustrations with human characters was developed based on the ideas of diversity and friendliness, communication, and support. With the images on the website pages, the product communicates to the visitors via a number of human characters of different ages, races, social statuses, and interests, unveiling the benefits of cryptocurrencies for different groups of users. Here are some of them.

real bitcoin people illustrations tubikarts

Real Bitcoin website illustration tubikarts

Real Bitcoin website illustration tubikarts

Real Bitcoin website illustration tubikarts

Real Bitcoin website illustration tubikarts

Real Bitcoin website illustration tubikarts

Real Bitcoin website illustration tubikarts

Real Bitcoin website illustration tubikarts

Real Bitcoin website illustration tubikarts

Real Bitcoin website illustration tubikarts

Real Bitcoin website illustration tubikarts

Custom Graphics

One more task for the illustrator was to create a set of informative and symbolic illustrations that would help to beautify informative content blocks and contribute to the visual support of the message. As people perceive, decode, and memorize images faster than words, such visual elements both increase the informativeness and scannability of the webpages as well as add to the general stylistic concept. Here, Real Bitcoin website visitors will find a variety of well-recognized visual prompts on money, banknotes, wallets, coins, and gadgets for interacting with the world of digital products, and also diverse graphs, charts, and upward arrows to symbolize financial growth, progress, and development.

real bitcoin website illustration tubik

real bitcoin website illustration tubik

real bitcoin website illustration tubik

real bitcoin website illustration tubik

This project demonstrated how much informative power, emotion, and style can well-crafted custom illustrations contribute to the website design, not only making a considerable positive impact on its attractiveness but also enhancing the usability and desirability of the presented products and services.

New design case studies from our team are coming soon. Stay tuned!

More Design Case Studies

Here’s a set of more case studies sharing the design solutions and approaches for some of the design projects done by the Tubik team.

Magma Math. Web Design for Educational Platform

Dance Festival. Creating a Set of Event Poster Designs

Soaplanet. Soap Brand Packaging Design with Travel Spirit

Carricare. Identity and UX Design for Safe Delivery Service

Uplyfe. Identity Design for Health App

Devpost. Hero Illustrations for Hackathons Platform

ShipDaddy. Identity and Web Design for Shipping Service

Physica Magazine. Web Design and Graphics for Scientific Blog

Nova Post Advent Calendar. UI/UX Design and Christmas 3D Art

Nibble Health. Identity and UX Design for Healthcare Fintech Service

Ready Set Recover. Web Design and Illustrations for Surgery Recovery Platform

ProAgenda. Identity and Website Design for Golf Management Service

 

The illustrations in the post belong to their proprietors, are the object of copyright, and cannot be used by the third side for any goals.

 

Originally written for Tubik Blog, graphic content by tubik

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Case Study: OtoZen. Designing Mobile Application for Safer Driving https://design4users.com/design-mobile-application-for-safer-driving/ Wed, 05 Jul 2023 14:28:50 +0000 https://design4users.com/?p=11868 “The one thing that unites all human beings, regardless of age, gender, religion, economic status, or ethnic background, is that, deep down inside, we all believe that we are above-average drivers,” famous author and columnist Dave Barry once mentioned, and this point is getting more and more influence on people’s lives all over the world. […]

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“The one thing that unites all human beings, regardless of age, gender, religion, economic status, or ethnic background, is that, deep down inside, we all believe that we are above-average drivers,” famous author and columnist Dave Barry once mentioned, and this point is getting more and more influence on people’s lives all over the world. Our new design case study also touches on that issue: let us unveil the story of user experience design by tubik for OtoZen, the technology that strives to support the idea of safe driving.

My-Trips-12-mobile-app-design-otozen-case-study-tubik

Project

OtoZen is an innovative technology for safe driving, operating via a hardware device connected to a mobile application. It helps users to turn any car into a smart, distraction-free vehicle. It is the all-in-one safe driving assistant that keeps drivers focused, organized, and connected to friends and family. Users can quickly pair the OtoZen device with their Apple or Android phones via Bluetooth and install the OtoZen Pod in split seconds, with no tools, wiring, or professional installation required.

In this project, tubik specialists were involved in auditing and improving UI and UX design for the mobile application, as well as creating custom graphics and a website that would strengthen the product’s web presence.

App Design

From the perspective of user experience design, the Otozen application was a complex project that included a diversity of manipulations with different data, some of which are changing in real-time mode and should be updated and distributed appropriately. Another concern was dealing with a lot of personal data security and privacy issues. So, the design process had to start with diving deep into the slightest details of functionality and user problems solved by the application. This is what the application looked like at the start of the process.

otozen-ux-design-process-case-study-tubik

The client came to us with a prototype that had to be reviewed, discussed, and reconsidered. In general, the technology is built around the following primary directions:

  • safe, distraction-free driving: texting-while-driving prevention, reduced audio distractors, high-speed alerts, feedback on driving safety level, autodial to call help for emergency
  • well-used driving time and organized reminders: location/time-based reminders, audio calendar alerts, joining meetings hands-free, simplified expense reports with mileage tracking
  • convenient connection and communication with other people, for example, family and friends: requesting live location and ETA of other drivers, getting easily updated with automated notifications, full control of privacy and visibility

So, having analyzed the diverse functionality and data the app had to process, considering the objectives behind the application, our team made a deep review of the pain points and blind spots in the existing prototype. That process of design audit was grounded on constant communication with clients to find out the slightest details that could have an effect on user experience and grew into tons of graphs, charts, tables, and schemes. That’s a good example demonstrating that a huge part of the user experience design process is not about visuals but about analyzing, structuring, connecting the dots, considering details, and building systems. Here’s a look at just a small part of the process.

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A part of multiple systematic tables textually organizing different information about the product, questions and issues to discuss, and suggestions that could improve user experience, to support collaboration between the clients and the creative team and let them stay on the same page.

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A glance at the process of analysis and structuring user interactions with the application and issues arising in the process

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The process of building a particular piece of user scenario

So, the core tasks for the UX designer were to think over data organization, visualization, and navigation which would make complex flows of information and functions feel intuitive and straightforward and wouldn’t overwhelm users. Supporting that idea, the choice was made on a light and airy interface with contrasting but not overbright colors for critical visual elements and buttons and a highly-readable sans-serif font to make the screens scannable and easy to use on the go.

One of the significant points for the user experience design of the mobile application was effective onboarding and registration flow. The account creation process is divided into several simple steps, with a progress indicator keeping the user updated about the current stage.

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My Trips section opens the feed and gives an opportunity to easily tune what the user wants to see. This application is a good example of how well-crafted icons support the usability and navigability of the mobile interface and help set instant visual connections with different types of information. The map screen shows the trip details. It also uses color marking for the various points, such as speeding or telephone usage, this way visualizing quickly how often the issue happened during a particular trip.

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Opening the calendar, the user can see daily time stats in minutes. The drive score section opens the information on issues that influence driving safety.

The tab bar lets users switch between five core interactive zones: Alerts, My Trips, Buddies, Profile, and Notifications. To maximize the influence and make it clear for users, it combines elegant line icons and text labels to quickly inform what users will find in each tab.

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And here’s a glance at the flow of interactions with the app.

The Alerts section organizes all types of incoming alerts and helps to switch between them smoothly.

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Profile screen shows different data about settings and preferences, neatly organized in groups. Here users also can add, edit, and review their emergency contacts, vehicle details, and places.

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One more important and valuable feature of the Otozen application is Buddies. This function allows users to connect, make their trips trackable, and notify their chosen buddy about the needed information, such as the current point on the route or arrival. It can be super helpful for various issues, for example, when the app user needs to know where the family member is but doesn’t want to distract them from driving with calls or messages.

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One of the points the technology creators describe as the most essential and show deep care on is personal data security. So, in the Buddies functionality, this aspect had to be well-thought-out, and sharing/accepting access to tracking the other users’ trip, OtoZen users needed to be sure that they can control the level to which they open data to their buddy in the app. That resulted in another neatly organized set of settings in the application that had to be clear and straightforward.

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The major challenge behind the application UX design was to get together all the multiple flows of information, notifications, alerts, macro and micro settings, and decide upon the most user-friendly way to organize them.

Web Design

One of the well-checked tools for building a solid mobile application brand and effective promotion is creating a landing page or website to present the benefits and connect users to the product in an efficient, informative, and captivating way. So, the website was another task for our team to allow the OtoZen product to cover this aspect of digital marketing and set another major channel of communication with its users, letting them catch the idea and uncovering the answers for all the questions that may arise. The general layout and website style echo basic color accents and the airy, light layout of the application. The information about the technology is divided into concise sections to be scannable and skimmable. The hero section presents the immediate visual connection to the technology via the prominent image demonstrating both the device and the app and giving the main idea about the product and its value for users via an informative tagline and short description. The call-to-action button in the hero section is instantly visible due to the color contrast. It works in pair with the ghost button, allowing visitors who want more information to watch the video.

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For the last few years, original illustrations applied to user interfaces have been one of the most popular and solid UX design trends. Not only do original graphics contribute to the general brand image and enhance its recognizability and memorability, but also they set a solid emotional connection between the product and its user. What’s more, they add much to the usability and visual storytelling, especially when consistent photos cannot be obtained for all the necessary demonstration needs, especially in the cases of highly technological products. The Otozen website took advantage of the custom illustrations keeping a consistent style and effectively supporting information blocks. Also, many of the pictures feature people, adding a human element to the communication. A mobile adaptation of the website makes it look attractive and work effectively from any device.

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“We are very pleased with the outcome. The app UI/UX is well received by our customers. There was a consistent app UI/UX theme that was maintained throughout the development, and having the same designer working with us helped us achieve this,” the client company’s CEO wrote in his review on Clutch, and what could be the better way to finish the design story?

New design case studies are coming soon. Stay tuned!

More Design Case Studies

Here’s a set of more case studies sharing the design solutions and approaches for some of the design projects done by the Tubik team.

Nibble Health. Identity and UX Design for Healthcare Fintech Service

HotelCard. Brand Identity for Hotel Offers Service

Physica Magazine. Web Design and Graphics for Scientific Blog

CSConnect. Website Design for Immersive Experience Marketing Platform

Ready Set Recover. Web Design and Illustrations for Surgery Recovery Platform

ProAgenda. Identity and Website Design for Golf Management Service

BlockStock. Brand Identity and Website for Minecraft Models Resource

Kaiten. Identity and Product Design for Food Marketplace

Nonconventional Show. Website Design for Podcast

Crezco. Brand Identity and UI/UX Design for Fintech Service

FarmSense. Identity and Web Design for Agricultural Technology

 

Originally written for Tubik Blog, graphic and video content by tubik

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40+ Inspiring Illustrations About Art, Workspaces, and Creative Life https://design4users.com/inspiring-illustrations-art-workspaces-and-creative-life/ Tue, 20 Jun 2023 15:36:17 +0000 https://design4users.com/?p=11826 “Creativity doesn’t wait for that perfect moment. It fashions its own perfect moments out of ordinary ones,” the artist Bruce Garrabrandt once said. Being people whose daily job is finding creative solutions, we couldn’t agree more. To visualize the idea and add a pinch of digital art to your day, we’ve prepared a new collection […]

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“Creativity doesn’t wait for that perfect moment. It fashions its own perfect moments out of ordinary ones,” the artist Bruce Garrabrandt once said. Being people whose daily job is finding creative solutions, we couldn’t agree more. To visualize the idea and add a pinch of digital art to your day, we’ve prepared a new collection of illustrations by tubik artists, this time devoted to different sides of art, creativity, and workspaces where design is done. Welcome to enjoy and get inspired!

Creative Workspace

No secret workspaces have a great impact on productivity, creativity, focus, and inspiration. And that’s also the aspect of great diversity: some of us need a clean and minimalist environment while others strive for tons of inspiring bits and kits, plants, or books. Inspired by the theme, we’ve created a set of illustrations showing the diversity of creative workspaces.

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Artists’ Universe

The more you dive into art, the deeper it feels like a sort of endless and impressive universe, with each artist presenting a particular star or even galaxy full of amazing discoveries. This illustration collection aims at opening this universe a bit via the powerful and inspiring artists representing different cultures, epochs, and styles, but all having lit their own immortal stars.

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The bright Mexican painter Frida Kahlo

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The pioneer of impressionism Claude Monet

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Maria Prymachenko, a Ukrainian village folk art painter, a famous representative of naïve art

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René Magritte, a Belgian surrealist artist well-known for witty and thought-provoking artworks

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Gustav Klimt, an Austrian symbolist painter and one of the most prominent members of the Vienna Secession movement

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Salvador Dalí, a Spanish surrealist artist worldwide famous for his technical skill as well as striking and bizarre artworks

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Vincent van Gogh, a Dutch post-impressionist painter, one of the most famous, productive, and influential figures in the history of Western art

Black and White Artworks About Design Studio Life

Here in Tubik, we know the ins and outs of different sides of the design process, the power of teamwork, and the importance of concentration. As well as the work-life balance issue, so much thought out by creative people. Here’s a collection of catchy and daring monochrome artworks devoted right to that topic.

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Geometric Art of Design

Artists and designers know well that all the world around is full of geometric diversity. This collection of digital artworks also touches that theme: the illustrations are spiced with the geometry magic and reflect different aspects of the design process.

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Curious Cat and Creative Process

This set of illustrations is dedicated to various stages of the research and creation process. This series has a mascot character uniting all the episodes into one line of visual storytelling: meet the curious and clever сat going all the way from a question to the solution.

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Question and problem statement stage

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Research stage

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Systematization stage

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Analysis stage

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Hypothesis stage

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Solution stage

Mixing Styles

Collaboration on a creative project is never a simple thing, as sometimes it has to crush together different visions and approaches to get a wow result. This set of artworks is inspired by that theme and based on the creative illustration at the crossroads of different styles and dimensions.

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All designers strive to experience that moment of zen when everything in their design is harmonic, balanced, and eye-pleasing. Even if that’s just a short second before the next round of polishing, perfecting, and upgrading. Catch that feeling with the illustration below.

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Don’t forget to take creative breaks to avoid creative blocks – that’s the idea behind another illustration from the set.

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Design in Progress Illustrations

Here you’ll find a pack of diverse illustrations devoted to different work styles and setups: from individual work to teamwork, from working from home to office vibes, from freelancing to studio design.

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Getting into work from home

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Teamwork mode

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Research stage in the user experience design process

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Communication as an integral part of designers’ job

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Backstage of freelancing from home

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Teamwork uniting the superpowers of different colleagues

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Starting a design day from the client’s feedback

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Diving deep and focusing

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Working in the quarantine mode

New illustration sets are coming soon, don’t miss them.

Illustration Collections and Digital Art Case Studies

If you want to see more collections of illustrations or discover how they work in particular design projects, here’s the set of posts for you.

Fulfill. Illustrations and Web Design for 3PLs Marketplace

Roebuck. Mobile Design and Illustrations for Educational App

8 Bright Packaging Design Projects Employing Illustration Art

Bikker. Identity Design and Illustrations for Biking Service

Animal World: 4 Beautiful Illustration Sets About Wildlife and Pets

Book Illustrations for Visual Storytelling

In Search of Illustration: Design Process for Illustration Set

ABUK. Custom Book Cover Design for Audiobook App

Moonworkers. Digital Illustrations on Film Production

MYWONY. Storytelling with Brand Intro Design

Tubik in Paris. Design Process for Narrative Illustration

 

Originally written for Tubik Blog, graphic content by tubik

The illustrations in the post belong to Tubik and cannot be used by other resources without a link to the source.

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3 Picturesque Illustration Sets Inspired by Architecture Art https://design4users.com/illustration-sets-inspired-by-architecture-art/ Fri, 28 Apr 2023 12:37:02 +0000 https://design4users.com/?p=11713 “I call architecture frozen music,” Johann Wolfgang von Goethe said, and that’s the mood we want to share with our new set of bright and artistic illustrations devoted to the beauty and diversity of architecture. Here we’ve collected three atmospheric illustration sets by tubik artists to share with you the vibes of famous landmarks, the […]

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“I call architecture frozen music,” Johann Wolfgang von Goethe said, and that’s the mood we want to share with our new set of bright and artistic illustrations devoted to the beauty and diversity of architecture. Here we’ve collected three atmospheric illustration sets by tubik artists to share with you the vibes of famous landmarks, the urban atmosphere, and the beauty of architecture wrapped into modern digital art.

Zaha Hadid Architecture

This set of picturesque and original digital illustrations is inspired by architectural landmarks located in different corners of the world but united with the same creative brain and soul of the famous architect Zaha Hadid. Enjoy and feel the magic!

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Random City Streets

Modern technologies broaden the horizons incredibly, and one of them inspired this lovely illustration set that shares artistic travel around random streets of the world seen via virtual trips with Google Streets.

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Rio Maior, Portugal

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Halden, Norway

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Ano Syros, Greece

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Armenia, Colombia

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Vigan, Philippines

Cities of Ukraine

This series of illustrations is devoted to some Ukrainian cities that appeared to be under the most severe attacks, and since the invasion, they have turned into battlefields, the outposts in the fight for Ukrainian freedom. The illustrations are performed in a limited color palette and capture some most recognizable landmarks or places of each city.

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New illustration sets are coming soon; stay tuned!

Check more artworks in the Tubik Arts portfolio on Dribbble or Tubik Arts Behance page.

Illustration Collections and Digital Art Case Studies

If you want to see more collections of illustrations by tubik team or discover how they work in particular design projects, here’s the set of posts for you.

World Humanitarian Day. Illustrations and Video for United Nations

Roebuck. Mobile Design and Illustrations for Educational App

Unlimited Life: Illustrations About Technologies for the Disabled

8 Bright Packaging Design Projects Employing Illustration Art

OK Boomer. Trivia Game Design and Branding

Digital Art: 40+ Inspiring Illustrations on Diverse Themes

Real Bitcoin. Creating Website Illustrations

Mastering Lines: 20+ Elegant Line Art Illustrations

Art of Seasons: 30+ Bright Illustrations Inspired by Nature

45 Inspiring Illustrations About Workspaces, Creativity, and Art

PackYak. Mascot Design for Shipping Service

Devpost. Hero Illustrations for Hackathons Platform

 

Originally written for Tubik Blog, graphic content by tubik

Сообщение 3 Picturesque Illustration Sets Inspired by Architecture Art появились сначала на Design4Users.

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