creative — Design4Users https://design4users.com/tag/creative/ Tue, 12 Dec 2023 20:00:17 +0000 en-US hourly 1 https://design4users.com/wp-content/uploads/2020/06/cropped-favicon-32x32.png creative — Design4Users https://design4users.com/tag/creative/ 32 32 Christmas Illustration Art To Feel the Magic of Winter Holidays https://design4users.com/christmas-illustration-art-winter-holidays/ Tue, 12 Dec 2023 19:54:05 +0000 https://design4users.com/?p=12201 New Christmas is coming, so it’s time for a new portion of festive Christmas illustration art. So, with the new issue of D4U Inspiration, we invite you to enjoy another bright bunch of digital art inspired by the atmosphere of the winter holidays and wrapping it in the diversity of illustration styles and lovely stories. […]

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New Christmas is coming, so it’s time for a new portion of festive Christmas illustration art. So, with the new issue of D4U Inspiration, we invite you to enjoy another bright bunch of digital art inspired by the atmosphere of the winter holidays and wrapping it in the diversity of illustration styles and lovely stories. Merry Christmas, creative people!

mommy kissing santa claus tubikarts illustration

By Tubik Arts

christmas illustration cards folio

By Folio Illustration Agency

christmas illustration by folio illustration agency

By Folio Illustration Agency

dkng christmas story art

By DKNG

christmas tree illustrations

By Carole Chevalier

holiday wine labels design tubikarts

By Tubik Arts

christmas illustration art

By MUTI

christmas illustration art

By Folio Illustration Studio

christmas card design art

By Jasmine Whiteleaf

cute christmas illustration art

By Carole Chevalier

nova post advent calendar 3d illustrations tubik design

By Tubik Arts for Nova Post

illustration-art-christmas

By Sebastian Luca

christmas house illustration

By DKNG

christmas environment design

By Volmi Studio

christmas santa illustration art

By Gaspart

New design collections are coming soon; stay tuned!

For more inspiration, check the sets of other posts from our D4U Inspiration gallery, where we gather impressive creatives to share their art with you, for example:

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Vibrant Universe of People Illustrations by Samji Illustrator https://design4users.com/people-illustrations-samji-illustrator/ Tue, 17 Oct 2023 11:37:44 +0000 https://design4users.com/?p=12068 It’s time for a new creative name in the D4U Gallery. In this digital art collection, for the regular dose of some inspiration, let us introduce Samji Illustrator, a digital artist originally from India and currently based in Poland. He loves creating pop-culture and futuristic designs, splurging vibrant colors on the canvas. His illustration style […]

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It’s time for a new creative name in the D4U Gallery. In this digital art collection, for the regular dose of some inspiration, let us introduce Samji Illustrator, a digital artist originally from India and currently based in Poland. He loves creating pop-culture and futuristic designs, splurging vibrant colors on the canvas. His illustration style is bright and recognizable, and his portfolio is filled with 2D illustrations, mostly presenting the diversity of human characters. So, let’s check out a big and emotional bunch of people illustrations by this artist, featuring fiction and known characters in various looks, posing, and compositions, with well-presented feelings, cool outfits, hairstyles, lovely pets, and stylish visual details and captured in different life situations. Enjoy!

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

samji illustrator people illustration art

Check more digital artworks by Samji on Dribbble or Behance.

New D4U Gallery issues are coming soon; keep up with new posts.

For more inspiration, check the sets of other posts from our D4U Gallery, where we gather impressive creatives to share their art with you, for example:

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Graphic Design Case Study: Identity and Packaging for Garden Center https://design4users.com/graphic-design-identity-packaging-garden-center/ Fri, 13 Oct 2023 18:57:00 +0000 https://design4users.com/?p=12027 “To plant a garden is to believe in tomorrow,” Audrey Hepburn once said, and whatever changes times bring, this idea lives through them. This graphic design and digital art project by tubik is also inspired by the beauty of flowers, leaves, and blossoming nature. Check the stylish and elegant packaging design and a set of […]

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“To plant a garden is to believe in tomorrow,” Audrey Hepburn once said, and whatever changes times bring, this idea lives through them. This graphic design and digital art project by tubik is also inspired by the beauty of flowers, leaves, and blossoming nature. Check the stylish and elegant packaging design and a set of bright, atmospheric illustrations developed as a part of the brand identity concept for the garden center and a plant nursery selling plants and gardening stuff.

The design process for the project included three creative tasks:

  • logo design and brand color palette
  • a consistent set of original brand illustrations for diverse marketing goals online and offline
  • packaging design

Identity and Packaging

The logo design for the project presents the combination mark in which the symbol echoes botanical motifs elegantly organized in a square shape, and the typographic part sets a strong visual connection with it using the same leaf shape as a part of the letter. The color palette features the domination of earthy natural colors, with different shades of warm, eye-pleasing brown for backgrounds and contrastive bright blue, green, yellow, and other shades for accents and details, distinguishing different products and goods by color marking. This approach can be seen in a variety of packaging design items.

garden center logo design tubik

plant nursery identity packaging design 2

garden center boxes design tubik

round box packaging design tubik

plant nursery identity packaging design tubik

plant nursery identity packaging design box lids

garden center branded tote design tubik

Brand Illustrations

The consistent set of illustrations developed for the project features a variety of people and characters holding different plants or dealing with gardening routines. Digital artworks of this kind add a solid human element to brand communication and make it more emotional. They can be effectively used for a variety of marketing goals, from printed branded graphics such as posters, banners, cards, and stickers to packaging design such as various branded boxes and bags, to digital communication on a website, hero images, landing pages, and social media posts. The consistency of the visual approach helps to create an integral customer experience and strengthens brand recognizability.

plant nursery brand illustration tubikarts

gardening website hero illustrations garden tubikarts

garden center illustration tubikarts

garden center brand illustration tubik arts

gardening shop illustration flourish tubikarts

plant nursery identity illustration tubikarts

New design case studies are coming soon. Stay tuned!

More Design Case Studies

Here’s a set of more case studies sharing the design solutions and approaches for some of the graphic design projects done by the Tubik team.

Aqua Dudes. Cartoonish Packaging Design for Fish Food Brand

Herteas. Packaging Design for Herbal Tea Brand

Nutribite. Tasty Packaging Design for Granola Bars

Milkimu. Packaging and Marketing Design for Dairy Brand

Dance Festival. Creating a Set of Event Poster Designs

Soaplanet. Soap Brand Packaging Design with Travel Spirit

Joosi. Packaging Design and Marketing Graphics for Juice Brand

Pizzatta. Artistic Pizza Packaging Design

Page Turner. Identity and Packaging Design for Bookstore Chain

8 Bright Packaging Design Projects Employing Illustration Art

Bikker. Identity Design and Illustrations for Biking Service

 

Originally written for Tubik Blog, graphic content by tubik

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40+ Inspiring Illustrations About Art, Workspaces, and Creative Life https://design4users.com/inspiring-illustrations-art-workspaces-and-creative-life/ Tue, 20 Jun 2023 15:36:17 +0000 https://design4users.com/?p=11826 “Creativity doesn’t wait for that perfect moment. It fashions its own perfect moments out of ordinary ones,” the artist Bruce Garrabrandt once said. Being people whose daily job is finding creative solutions, we couldn’t agree more. To visualize the idea and add a pinch of digital art to your day, we’ve prepared a new collection […]

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“Creativity doesn’t wait for that perfect moment. It fashions its own perfect moments out of ordinary ones,” the artist Bruce Garrabrandt once said. Being people whose daily job is finding creative solutions, we couldn’t agree more. To visualize the idea and add a pinch of digital art to your day, we’ve prepared a new collection of illustrations by tubik artists, this time devoted to different sides of art, creativity, and workspaces where design is done. Welcome to enjoy and get inspired!

Creative Workspace

No secret workspaces have a great impact on productivity, creativity, focus, and inspiration. And that’s also the aspect of great diversity: some of us need a clean and minimalist environment while others strive for tons of inspiring bits and kits, plants, or books. Inspired by the theme, we’ve created a set of illustrations showing the diversity of creative workspaces.

creative-workspaces-illustrations-tubikarts-5

creative-workspaces-illustrations-tubikarts

creative-workspaces-illustrations-tubikarts

creative-workspaces-illustrations-tubikarts

creative-workspaces-illustrations-tubikarts

Artists’ Universe

The more you dive into art, the deeper it feels like a sort of endless and impressive universe, with each artist presenting a particular star or even galaxy full of amazing discoveries. This illustration collection aims at opening this universe a bit via the powerful and inspiring artists representing different cultures, epochs, and styles, but all having lit their own immortal stars.

Frida-Khalo-artist-illustration-tubikarts

The bright Mexican painter Frida Kahlo

claude-monet-famous-artists-tubikarts

The pioneer of impressionism Claude Monet

prymachenko-illustration-tubikarts

Maria Prymachenko, a Ukrainian village folk art painter, a famous representative of naïve art

magritte-illustration-tubikarts

René Magritte, a Belgian surrealist artist well-known for witty and thought-provoking artworks

gustav-klimt-illustration-tubikarts

Gustav Klimt, an Austrian symbolist painter and one of the most prominent members of the Vienna Secession movement

dali-illustration-tubikarts

Salvador Dalí, a Spanish surrealist artist worldwide famous for his technical skill as well as striking and bizarre artworks

van-gogh-artist-illustration-tubikarts

Vincent van Gogh, a Dutch post-impressionist painter, one of the most famous, productive, and influential figures in the history of Western art

Black and White Artworks About Design Studio Life

Here in Tubik, we know the ins and outs of different sides of the design process, the power of teamwork, and the importance of concentration. As well as the work-life balance issue, so much thought out by creative people. Here’s a collection of catchy and daring monochrome artworks devoted right to that topic.

black-and-white-illustration-designers

black-and-white-illustration-designers

black-and-white-illustration-designers

black-and-white-illustration-designers

black-and-white-illustration-designers

black-and-white-illustration-designers

black-and-white-illustration-designers

black-and-white-illustration-designers

black-and-white-illustration-designers

black-and-white-illustration-designers

black-and-white-illustration-designers

Geometric Art of Design

Artists and designers know well that all the world around is full of geometric diversity. This collection of digital artworks also touches that theme: the illustrations are spiced with the geometry magic and reflect different aspects of the design process.

geometric-world-illustration-tubik-arts

geometric-world-illustration-tubik-arts

geometric-world-illustration-tubik-arts

geometric-world-illustration-tubik-arts

Curious Cat and Creative Process

This set of illustrations is dedicated to various stages of the research and creation process. This series has a mascot character uniting all the episodes into one line of visual storytelling: meet the curious and clever сat going all the way from a question to the solution.

curious-cat-illustrations-question

Question and problem statement stage

curious-cat-illustrations-research

Research stage

curious-cat-illustrations-Systematization

Systematization stage

curious-cat-illustrations-Analysis

Analysis stage

curious-cat-illustrations-Hypothesis

Hypothesis stage

curious-cat-illustrations-Solution

Solution stage

Mixing Styles

Collaboration on a creative project is never a simple thing, as sometimes it has to crush together different visions and approaches to get a wow result. This set of artworks is inspired by that theme and based on the creative illustration at the crossroads of different styles and dimensions.

digital art illustration-tubikarts

All designers strive to experience that moment of zen when everything in their design is harmonic, balanced, and eye-pleasing. Even if that’s just a short second before the next round of polishing, perfecting, and upgrading. Catch that feeling with the illustration below.

digital art illustration-tubikarts

Don’t forget to take creative breaks to avoid creative blocks – that’s the idea behind another illustration from the set.

digital art illustration-tubikarts

Design in Progress Illustrations

Here you’ll find a pack of diverse illustrations devoted to different work styles and setups: from individual work to teamwork, from working from home to office vibes, from freelancing to studio design.

work-from-home-illustration-tubikarts

Getting into work from home

teamwork-illustration tubikarts

Teamwork mode

research-in-design illustration tubikarts

Research stage in the user experience design process

design-communication-art tubikarts illustration

Communication as an integral part of designers’ job

work-from-home-illustration tubikarts

Backstage of freelancing from home

work-in-team-illustration-tubikarts

Teamwork uniting the superpowers of different colleagues

limitless-design-communication

Starting a design day from the client’s feedback

information-architecture tubikarts illustration

Diving deep and focusing

illustration-tubikarts-work-from-home

Working in the quarantine mode

New illustration sets are coming soon, don’t miss them.

Illustration Collections and Digital Art Case Studies

If you want to see more collections of illustrations or discover how they work in particular design projects, here’s the set of posts for you.

Fulfill. Illustrations and Web Design for 3PLs Marketplace

Roebuck. Mobile Design and Illustrations for Educational App

8 Bright Packaging Design Projects Employing Illustration Art

Bikker. Identity Design and Illustrations for Biking Service

Animal World: 4 Beautiful Illustration Sets About Wildlife and Pets

Book Illustrations for Visual Storytelling

In Search of Illustration: Design Process for Illustration Set

ABUK. Custom Book Cover Design for Audiobook App

Moonworkers. Digital Illustrations on Film Production

MYWONY. Storytelling with Brand Intro Design

Tubik in Paris. Design Process for Narrative Illustration

 

Originally written for Tubik Blog, graphic content by tubik

The illustrations in the post belong to Tubik and cannot be used by other resources without a link to the source.

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4 Sophisticated Identity Design Projects by Monotypo Studio https://design4users.com/sophisticated-identity-design-projects/ Fri, 12 May 2023 12:40:34 +0000 https://design4users.com/?p=11764 A new dose of design inspiration is up to catch your eye in our D4U Gallery, and this time it’s all about the sophistication and elegance of identity design. Let’s take a glance at some projects on personal and corporate brand identity design accomplished by Monotypo Studio, a design team based in Mexico. Here we’ve […]

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A new dose of design inspiration is up to catch your eye in our D4U Gallery, and this time it’s all about the sophistication and elegance of identity design. Let’s take a glance at some projects on personal and corporate brand identity design accomplished by Monotypo Studio, a design team based in Mexico. Here we’ve collected four of their projects reflecting their approach to graphic design and presentation for various types of business needs. Enjoy and get inspired!

Cuca Green Fonda

Corporate identity design project for an inn-type restaurant with organic and natural products.

Cuca Green Fonda brand identity

Cuca Green Fonda brand identity

Cuca Green Fonda brand identity

Cuca Green Fonda brand identity

Cuca Green Fonda brand identity

Cuca Green Fonda brand identity

Cuca Green Fonda brand identity

Cuca Green Fonda brand identity

Cuca Green Fonda brand identity

Cuca Green Fonda brand identity

Cuca Green Fonda brand identity

Cuca Green Fonda brand identity

Cuca Green Fonda brand identity

Daniel Barreto Visual Identity

Identity design project for the talented audiovisual and graphic artist Daniel Barreto. The main design objective was to create a corporate identity project that visually reflected Daniel’s audiovisual work, with the creation of a monogram as a Japanese stamp, as Japanese graphic artists used to stamp their work, and a logo that reflects strength, distinction, and dynamism, and integrate the graphic work and the elements of the stationery consistently.

Daniel Barreto Visual Identity monotypo studio

Daniel Barreto Visual Identity monotypo studio

Daniel Barreto Visual Identity monotypo studio

Daniel Barreto Visual Identity monotypo studio

Daniel Barreto Visual Identity monotypo studio

Daniel Barreto Visual Identity monotypo studio

Daniel Barreto Visual Identity monotypo studio

Daniel Barreto Visual Identity monotypo studio

Daniel Barreto Visual Identity monotypo studio

Daniel Barreto Visual Identity monotypo studio

Daniel Barreto Visual Identity monotypo studio

Daniel Barreto Visual Identity monotypo studio

Daniel Barreto Visual Identity monotypo studio

MIES Identity Design

Corporate identity design project for high-line quality gourmet products next to be commercialized in México.

MIES identity design monotypo studio

MIES identity design monotypo studio

MIES identity design monotypo studio

MIES identity design monotypo studio

MIES identity design monotypo studio

MIES identity design monotypo studio

MIES identity design monotypo studio

MIES identity design monotypo studio

Kiyoshi Sushi & Sake Bar

Kiyoshi is a corporate identity project for a luxury restaurant with a sake and sushi bar, a project carried out for a Domestika course, with the purpose of teaching the basic principles of modifying typography to create unique logos. The concept was inspired by Japanese gastronomy, which sees food as a ritual; the typographic inspiration and the illustration were made taking as inspiration the woodcut Ukiyo E engravings from the Edo period.

Kiyoshi Sushi & Sake Bar monotypo studio

Kiyoshi Sushi & Sake Bar monotypo studio

Kiyoshi Sushi & Sake Bar monotypo studio

Kiyoshi Sushi & Sake Bar monotypo studio

Kiyoshi Sushi & Sake Bar monotypo studio

Kiyoshi Sushi & Sake Bar monotypo studio

Kiyoshi Sushi & Sake Bar monotypo studio

Kiyoshi Sushi & Sake Bar monotypo studio

Kiyoshi Sushi & Sake Bar monotypo studio

Check more projects by this team in Monotypo Studio Behance portfolio.

New D4U Gallery issues are coming soon; keep up with new posts.

For more inspiration, check the sets of other posts from our D4U Gallery, where we gather impressive creatives to share their art with you, for example:

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Branding Case Study: Identity Design for Health Application https://design4users.com/branding-identity-design-health-application/ Fri, 05 May 2023 11:06:55 +0000 https://design4users.com/?p=11744 The new creative story is up: welcome to check another identity design case study by the tubik agency team. In this project, the task for designers was to create a bright brand identity for Uplyfe, the new health app that employs the power of medical science, innovative technologies, and artificial intelligence to help users get […]

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The new creative story is up: welcome to check another identity design case study by the tubik agency team. In this project, the task for designers was to create a bright brand identity for Uplyfe, the new health app that employs the power of medical science, innovative technologies, and artificial intelligence to help users get healthier and feel better.

Product

Uplyfe is an AI-powered health app that reacts to your behavior in nutrition and exercise and provides personalized recommendations. The app is designed to help users improve their health, as well as prevent or manage non-communicable diseases (NCDs). Founded by specialists with medical and healthcare backgrounds, the product shares the philosophy that a healthy lifestyle is the best medicine. The product team is based in Switzerland.

Research and Design Approach

Creating a brand image, the design team has to consider all the major ways the brand employs to communicate with its users and customers. Even an excellent logo design may not work effectively if it’s designed in a creative vacuum without a clear understanding of where and how the brand will use it, what environment it will be integrated into, and how it will be distributed. That’s why the first stage of design is all about deep research, asking tons of questions, and building up a great deal of communication between the brand team and the design team. This process is vital as not only do designers get a more comprehensive view, but also, brand holders start looking at their product from different perspectives and asking themselves new questions. You can read more about the design process for branding in one of the earlier articles:  together with the client, we discuss and define ‘the soul’ of a client’s brand. That helps us to create strong branding and identity, ‘the face,’ for products and companies. From the brand model to the design system, we build the identity that translates the product values.

The essential point to take into account about Uplyfe’s brand image was that, in a nutshell, it is not a product solving a narrow circle of specific health problems but a comprehensive eco-system of building a healthy life, adapting its recommendations to users’ goals and performance. What’s more, it’s based on a scientific approach but simple and accessible for the broad target audiences of different ages, from youngsters to the elderly. The app aims at being used by both people with NCDs and healthy people who want to improve their lives. As the team is based in Switzerland and that’s its core market at the moment, the research phase included the analysis of what kind of health services and apps are demanded and popular in this area.

To define the design approach, user personas were developed and analyzed as well as mood boards were created and discussed to determine the compelling visual design perspectives.

Based on that, our team created a complex brand design for Uplyfe.

Brand Graphics

Logo

The final logo design is a combination mark made up of a symbol and a typographic part presenting a brand name. The elegant and curvy symbol is balanced by the simple, solid, and highly readable font chosen for the text part. The color palette is based on a combination of pure colors that provide good contrast and work well both in digital and analog spaces.

As for the symbol, it employs a triangular shape. According to the psychology of shapes, a triangle is an energetic and dynamic shape always associated with motion and direction. The lines are placed so that human eyes automatically move to the triangle’s top or in the direction it is placed. An upright triangle brings feelings of stability and balance.

Also, the symbol intentionally doesn’t feature any visual triggers or prompts that are typical for the medical theme. The major goal in identity design for Uplyfe was to step aside direct associations with medical treatment, hospitals, and the like, as the application goes beyond that and is positioned as a helper in supporting a healthy lifestyle in general. What’s more, for many people with NCDs, their states of health are a matter of everyday life, like, for example, those who have diabetes, so the app would rather avoid day-by-day connection to that from the medical perspective and focus on helping users make their life better in those conditions. As well, a part of the target audience consists of people who have no specific health issues but would like to enhance their general physical conditions, so the logo directly connected to the medical theme could create confusion about the nature of the Uplyfe service and lead to losing a part of the audience. Instead of associations with medical treatment, the logo had to transfer the strong message of a bright, healthy, and well-balanced life.

_tubik_Uplyfe_logo_animation

To increase the logo’s flexibility for different visual design goals, the designer developed a set of variations, including a black-and-white version, monochrome variants on light and dark backgrounds, and options with a gradient background based on the corporate palette.

tubik_Uplyfe_logo_variations

Digital touchpoints: app graphics, favicon, logo animation

But brand design goes much further than well-crafted and tested logo design. Together with the client, we defined the touchpoints and channels via which the brand communicates with its customers to create an appealing and balanced visual style covering them all. This way, the brand image looks and feels consistent, and brand recognizability increases.

First, let’s take a look at how branding was integrated into the digital product. Here’s the logo animation for the splash screen: it gives a clear visual connection with the brand from the first seconds and, at the same time, makes waiting bright and dynamic while the app is loading. Also, below, you can see how the branded app icon looks for the Uplyfe application.

And here’s a glance at the favicon for the app landing page. Favicon, also known as a URL icon or bookmark icon, is a particular type of symbol representing the product or brand in the URL line of the browser and in the bookmark tab. It allows users to get a quick visual connection with it while they are browsing. Although small and not prominent, this interface element is essential for effective web promotion; it contributes much to web usability and good recognizability of the brand’s visual identity.

The concept of the custom branded illustration was also developed to experiment with the general style of brand graphics that could be used for social networks, banners, and other marketing goals.

tubik_Uplyfe_app icon favicon

Going further, the extensive set of neat icons, both in corporate colors and in monochrome versions, was designed to support visual consistency for diverse branding and user experience goals behind the application and its pages in social networks.

tubik_Uplyfe_special_icons

Landing page design

One more important channel of app promotion is a landing page. For mobile applications, it is a web page created to set another touchpoint that informs users about the nature and benefits of the app, engages them to try it, and provides shortcuts to downloading it. Moreover, sticking to the brand style and color palette, the landing page strengthens the brand image’s web presence and recognizability.

Here are different design concepts for the landing page of the Uplyfe application.

tubik_Uplyfe_-landing page design

Landing page employing dark background, prominent app demonstration screens, and bright color accents

tubik_Uplyfe landing page design

Landing page design based on light, airy background and big custom illustration in brand style

tubik_Uplyfe landing page design

tubik_Uplyfe landing page design

Landing page design concepts with atmospheric background photo content setting the visual connection with the theme of healthy life. The photo also works as a gaze-directing directional cue: on the slide with yoga, the woman’s fingers direct users’ eyes to the CTA element in the header.

Social networks

Naturally, digital products are mainly promoted via digital channels of communication, so the next step of brand design for Uplyfe was considering its consistent identity in social networks.

Here’s how the Facebook page for the app looked. The concept features custom header images based on graphics combining abstract shapes and recognizable objects like a microscope, providing a quick visual connection with the brand style, the theme, and the goals of the service. Also, another illustration is shown as an example of theme graphics for posts.

tubik_Uplyfe social page design

Here’s how the same approach is adjusted for the Twitter page.

tubik_Uplyfe social media page design

And here’s a look at the brand image concept on Instagram and Facebook for mobile. The system of icons works effectively as the covers for Instagram highlights. Also, the general style of brand graphics for Instagram posts is offered to make them consistent, attractive, and recognizable, sharing the brand mission and valuable information for the followers.

tubik_Uplyfe social media page design

Printed stuff: business cards, posters, lightboxes, billboards

Talking about the more tangible side of branding, here’s how the business card design looked.

tubik_Uplyfe_business_card

What’s more, the style, curvature, and shapes used in the process of design exploration for icons let the designer develop the design system for brand posters and other stuff or merch that could be involved in marketing.

tubik_Uplyfe brand poster design

Another direction to take into account was the design of outdoor advertising to spread the word about the application in various urban spaces, such as billboards with motivational taglines or lightbox ads informing about the app’s benefits.

tubik_Uplyfe_billboard design

tubik_Uplyfe_billboard design

tubik_Uplyfe_billboard design

This project demonstrates how the comprehensive design approach covers different aspects of the ways the brand uses to connect with its customers and how much more should be done to develop an attractive and informative brand identity than just logo design.

New design case studies are coming soon; keep up with the updates.

More Design Case Studies

Here’s a set of more case studies sharing the design solutions and approaches for some of the design projects done by the tubik team.

FarmSense. Brand Identity and Website Design for Agricultural Technology

Synthesized. Website Design for DataOps Platform

ProAgenda. Identity and Website Design for Golf Management Service

BlockStock. Brand Identity and Website for Minecraft Models Resource

Carricare. Identity and UX Design for Safe Delivery Service

ShipDaddy. Identity and Web Design for Shipping Service

Illuminating Radioactivity. Interactive Web Design for Education

Lumen. Website for Museum of Mountain Photography

GNO Blankets. Branding and Web Design for Ecommerce

Designer AI. Dashboard and Graphics for Fashion Service

Shpin’s Wine. Identity Design for Family-Run Winery

 

Originally written for Tubik Blog, graphic and video content by tubik

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3 Picturesque Illustration Sets Inspired by Architecture Art https://design4users.com/illustration-sets-inspired-by-architecture-art/ Fri, 28 Apr 2023 12:37:02 +0000 https://design4users.com/?p=11713 “I call architecture frozen music,” Johann Wolfgang von Goethe said, and that’s the mood we want to share with our new set of bright and artistic illustrations devoted to the beauty and diversity of architecture. Here we’ve collected three atmospheric illustration sets by tubik artists to share with you the vibes of famous landmarks, the […]

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“I call architecture frozen music,” Johann Wolfgang von Goethe said, and that’s the mood we want to share with our new set of bright and artistic illustrations devoted to the beauty and diversity of architecture. Here we’ve collected three atmospheric illustration sets by tubik artists to share with you the vibes of famous landmarks, the urban atmosphere, and the beauty of architecture wrapped into modern digital art.

Zaha Hadid Architecture

This set of picturesque and original digital illustrations is inspired by architectural landmarks located in different corners of the world but united with the same creative brain and soul of the famous architect Zaha Hadid. Enjoy and feel the magic!

messner mountain museum tubikarts illustration tubik arts

ordrupgaard museum tubikarts architecture illustration

 

architecture art maggie's centre fife illustration tubikarts

antwerp port house architecture art tubikarts illustration

architecture art heydar aliev center zaha hadid tubik arts

 

Random City Streets

Modern technologies broaden the horizons incredibly, and one of them inspired this lovely illustration set that shares artistic travel around random streets of the world seen via virtual trips with Google Streets.

random city streets illustration tubikarts

Rio Maior, Portugal

halden norway street illustrations tubikarts

Halden, Norway

town street greece tubikarts illustration

Ano Syros, Greece

city streets armenia colombia tubikarts illustration

Armenia, Colombia

city street illustration tubikarts

Vigan, Philippines

Cities of Ukraine

This series of illustrations is devoted to some Ukrainian cities that appeared to be under the most severe attacks, and since the invasion, they have turned into battlefields, the outposts in the fight for Ukrainian freedom. The illustrations are performed in a limited color palette and capture some most recognizable landmarks or places of each city.

save mariupol ukraine tubikarts illustration

Ukrainian cities Kharkiv tubikarts illustration

ukrainian cities mykolaiv tubikarts illustration tubikarts

ukrainian cities save odesa tubikarts illustration

Cities of Ukraine Chernihiv tubikarts illustration

Zaporizhzhia-cities-of-Ukraine-tubikarts-illustrations

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Kherson-cities-of-Ukraine-illustration-tubikarts-reduced

Kyiv-cities-of-Ukraine-illustration-tubikarts-reduced

New illustration sets are coming soon; stay tuned!

Check more artworks in the Tubik Arts portfolio on Dribbble or Tubik Arts Behance page.

Illustration Collections and Digital Art Case Studies

If you want to see more collections of illustrations by tubik team or discover how they work in particular design projects, here’s the set of posts for you.

World Humanitarian Day. Illustrations and Video for United Nations

Roebuck. Mobile Design and Illustrations for Educational App

Unlimited Life: Illustrations About Technologies for the Disabled

8 Bright Packaging Design Projects Employing Illustration Art

OK Boomer. Trivia Game Design and Branding

Digital Art: 40+ Inspiring Illustrations on Diverse Themes

Real Bitcoin. Creating Website Illustrations

Mastering Lines: 20+ Elegant Line Art Illustrations

Art of Seasons: 30+ Bright Illustrations Inspired by Nature

45 Inspiring Illustrations About Workspaces, Creativity, and Art

PackYak. Mascot Design for Shipping Service

Devpost. Hero Illustrations for Hackathons Platform

 

Originally written for Tubik Blog, graphic content by tubik

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Case Study: FarmSense. Brand Identity and Website Design for Agricultural Technology https://design4users.com/case-study-brand-identity-website-design-agricultural-technology/ Wed, 26 Apr 2023 11:53:15 +0000 https://design4users.com/?p=11638 The new case study by the tubik agency team is ready to unveil one of our recent projects: we worked on the bright brand identity design and informative, easy-to-use website for FarmSense, the technology built on the crossroads of hardware and software, tangible and digital, and dealing with innovations in agriculture. Client and Project FarmSense […]

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The new case study by the tubik agency team is ready to unveil one of our recent projects: we worked on the bright brand identity design and informative, easy-to-use website for FarmSense, the technology built on the crossroads of hardware and software, tangible and digital, and dealing with innovations in agriculture.

Client and Project

FarmSense is a USA-based innovative tech product that helps growers reduce losses from insect pests and lower dependence on pesticides to take the uncertainty out of pest management for better farming and a brighter future.

Why is it important, and how does it help? The agricultural industry loses more than $220 billion in crop damage each year because of insects. For decades, farmers have been stuck with few options for pest management. Most use sticky traps – a time-consuming and inaccurate method, followed by a broadcast spray of selected pesticides and insecticides. Still, sadly, these traps can also affect beneficial bugs that pollinate more than 70% of the global crop supply.

So, the FarmSense team formed by scientists and innovators developed a better way. Using computational entomological models, they created a real-time sensor that can help farmers make better decisions for pest management, saving time and potentially boosting crop yield. The team believes that leveraging the power of machine learning and computational modeling can help save lives, reduce hunger, and help developing countries achieve food independence.

The target audience they aim at is diverse, from big agricultural corporations to small family farms, from innovators and advisors with high tech-literacy levels to farmers that spend most time right in the fields and have no broad experience or tight connections to different software and applications. So, the team worked on the affordability and accessibility of the technology and strived to reflect that in the branding approach and website, helping them communicate with their clients and uncover the product’s benefits. Let’s check how the designers from tubik achieved that goal.

Identity Design

The branding design process started with extensive research covering the agriculture and ag-tech current state in the USA, the existing presence of the sector on the web, the pain points of the target audience, and the touchpoints of the brand communication.

Based on everything mentioned above, the key advantages of the product that branding had to transfer were defined as:

  • sustainability
  • affordability
  • accuracy of real-time data
  • rich information

As well, the team aimed at making a visual branding design system that would have a range from more strict and business-like to more illustrative and emotional.

One of the core tools supporting both emotionality and usability in brand design for FarmSense is color. The palette features bright contrast shades of natural colors employing the psychology of color and giving instant visual connection to the topic of agriculture, summer, soil, fields, insects, and plants: green, orange, yellow, and blue. The latter is also traditionally associated with tech-related and digital products.

case-study-farmsense-branding_color-palette

Having agreed upon colors, the team started working on the logo. The initial logo design approach was based on data as a core of the problem-solving power of the product. The creative search based on that resulted in a set of brand sign options reflecting that idea via lines and dots forming abstract shapes and building association with digital data processing and statistics visualization as well as fields seen from the bird-watch perspective. The basic shape chosen for the brand symbol was a circle.

case-study-farmsense-logo_reference

case-study-farmsense_reference-2

Here’s a glance at the logo design process, from sketches through variations to the polished sign. The first version of the symbol developed in this direction was an abstract round sign consisting of vertical lines.

farmsense-logo-design-first-variant_Sketches

farmsense-logo-design-first_Sketches

First sketches to think over the idea and find the composition

farmsense-logo-design-1_symbol

Digital symbol development

farmsense-logo-design-first-variant

Testing the symbol with the brand name typographic part

farmsense-branding-design_Logo-1

Monochrome version of the combination mark

farmsense-logo-design-first_soft-edges-option

The version of the symbol with soft edges

farmsense-logo-design-first_icons

Icons designed to test how the symbol can be further developed into other types of graphics

Another idea for the symbol at this stage of the creative search was to transfer the visual metaphor of the insect or the sun rising above the field, shaped by the lines. The latter was taken into deeper consideration.

farmsense-identity-design_drafts

farmsense-logo-design-first_new-sketches

Logo symbol sketching stage

farmsense-logo-design-first_vectorized

Digital logo symbol development

farmsense-logo-design-first_final-logo

Combination mark for the brand identity

farmsense-logo-design-first_white-logo

Monochromatic version of the combination mark

The set of branded items was also presented to show how this version of the logo and color palette could work for various marketing goals: banners, printed advertisements, social media posting, business cards, etc.

farmsense-identity-design_items

farmsense-identity-design-branded-items

farmsense-identity-design_socials

farmsense-brand-identity_items

Although the general idea looked effective, after discussions with clients and deeper testing, we together made the decision to move to another iteration, as this version of the symbol, even looking different, could bring up associations with some political campaigns that took place earlier in the USA. So, the second approach was also based on aerial views on the fields of crops, but this time irregular and asymmetric, cut by roads in various directions.

farmsense-logo-design_new-concept

For this version, the color palette excluded blue, and the basic shape was square. The creative search was done on the sign composition and detailing.

farmsense-logo-design_color-palette

The idea development resulted in the bright three-color symbol with a moderate level of detail and a bold, readable typographic part.

farmsense-logo-design-second-logo

farmsense-logo-design-second_monochrome

And here’s how it could be developed into the design system for branded items.

farmsense-identity-design-second_items

farmsense-identity-design-2_items

Posters design

farmsense-brand-identity-design-second_items

Truck livery design

However, the deeper the team dived into the visual concept for the FarmSense brand, the more the client’s team got certain that they would like to combine the discussed approach and palette to their existing logo and reconsider it to make its design bright, up-to-date, and recognizable as well as flexible for various communication objectives.

farmsense-previous-logo-design

The previous FarmSense logo

So, the final iteration started at the intersection of the existing logo and the ideas considered in the previous versions. The logo had to become simpler and less detailed to stay clear and informative in various sizes and get packed into a new color palette giving a quick connection to both agriculture and digital technology. Again, it started from basic sketching to think over the idea and moved to the polished logo.

farmsense-final-logo-design_sketches

farmsense-final-logo-design_symbol-options

Finally, the option with strict thin lines and a thin, elegant sans-serif typographic part was chosen as an approved brand sign.

farmsense-logo-design_final-variant

farmsense-brand-design_logo-final_white

So, based on that solution, the consistent set of branded items was designed for indoor and outdoor advertising and brand communication.

farmsense-identity-design-advertising

farmsense-identity-design-posters

farmsense-brand-identity-design-billboard

Billboards and banners designed for outdoor advertising

farmsense-identity-design-business-cards

Business card design

farmsense-identity-design_rollup

Rollup design

farmsense-identity-design_exhibition

Exhibition stand design

farmsense-brand-identity-design-truck-livery

Truck livery design

With the brand graphics above, it’s also easy to see that another important aspect of identity design for FarmSense was creating custom illustrations. They covered four major goals:

  • pictures set the atmosphere and apparent association with the agricultural theme
  • specially created graphics helped to visualize the flow and benefits of highly-technological processes which are hard or even impossible to show via photos or videos
  • custom graphics helped the brand to stand out of the crowd among the players in the agricultural sector, mostly using photo content which is often quite generic and just setting the theme
  • the hero illustrations featuring people added a powerful human element and made brand communication more friendly and emotional

farmsense-identity-design_illustrations

The creative process for the illustration also moved from rough sketches to present the idea and discuss it with the clients to the transformation of the approved ideas into bright digital artworks. Here’s a glance at the process for hero illustrations which had to become one of the first visual touchpoints of the product introduction on the website as a channel of communication.

farmsense-theme-illustration-sketching

farmsense-brand-illustration-design-sketch

farmsense-brand-identity-illustration-sketch

farmsense-brand-illustrations-sketch

farmsense-identity-design-hero-images

And here’s the process for creating custom graphics reflecting the main benefits of the FarmSense technology.

farmsense-icons-design-sketch

farmsense-identity-design-web-icons

Web Design

The next stage of customer experience design, extending the efficiency of the product presentation and amplifying brand communication online, was redesigning a website. At the initial stage, the team worked on developing a structure that would be effective and straightforward for the diverse target audience of the product.

UX-design-wireframes-farmsense-website-tubik

Overview of the UX wireframing stage to consider the solid and straightforward website structure and navigation

At the UI design stage, the bright branded colors were used not only for illustrations and other graphics but also as background colors for different website sections, supporting usability, scannability, and readability of web pages.

Here’s a glance at the home page of the website, catchy, friendly, and informative, amplifying the message with a hero illustration sharing the peaceful, sunny, and positive atmosphere and giving instant connection to the topic of farming that employs modern technology.

farmsense-website-home-page-tubik-design

The set of original illustrations used across the website pages proves itself as a powerful tool for visual communication and storytelling. It supports the text content, sets the mood, and helps establish consistency and integrity in the website’s performance.

farmsense-website-design-tubik-ux

Also, an infographic with custom illustrations was created to visualize how the technology works and make its benefits more accessible.

farmsense-identity-design-how-it-works-sketch

farmsense-website-design-how-it-works-illustration

farmsense-website-how-it-works-tubik-design

Here’s a closer glance at the set of artistic color icons supporting different text messages and creating visual triggers for essential functions or benefits to make them more noticeable and well-organized for website visitors.

farmsense-website-icons-design-tubik

To make the website work effectively and look attractive on any device, the tablet and mobile versions were also well-thought-out. They were arranged to provide a smooth and integral user experience at any stage of interaction.

farmsense-web-design-tubik

For our team, the FarmSense project was a great chance to collaborate with the representatives of the modern ag-tech industry developing with a rocketing speed now and utilizing innovations to improve farming experience and outcome, which is crucial for the whole world.

UI-design-wireframes-farmsense-tubik

New design case studies from our team are coming soon. Stay tuned!

More Design Case Studies

Here’s a set of more case studies sharing the design solutions and approaches for some of the design projects done by the Tubik team.

Nibble Health. Identity and UX Design for Healthcare Fintech Service

ProAgenda. Identity and Website Design for Golf Management Service

BlockStock. Brand Identity and Website for Minecraft Models Resource

Kaiten. Identity and Product Design for Food Marketplace

THT. Website Design for Electrical Engineering Service

Komuso. Website Design for Wellness Tool

Nonconventional Show. Website Design for Podcast

Fulfill. Illustrations and Web Design for 3PLs Marketplace

Glup. Delivery App Branding and UX Design

BEGG. Brand Packaging and Web Design for Food Product Ecommerce

Crezco. Brand Identity and UI/UX Design for Fintech Service

Carricare. Identity and UX Design for Safe Delivery Service

 

Originally written for Tubik Blog, graphic and video content by tubik

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6 Elegant Identity and Packaging Design Projects by Studio MPLS https://design4users.com/identity-packaging-design-mpls/ Tue, 25 Apr 2023 19:48:12 +0000 https://design4users.com/?p=11563 Meet a new creative name in D4U Gallery. This time, we invite you to enjoy the elegance and sophistication of graphic design for business goals with projects on identity and packaging design accomplished by Studio MPLS, based in Minneapolis, USA. The studio specializes in brand identity, packaging design, and illustration with an artful, elevated approach, and […]

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Meet a new creative name in D4U Gallery. This time, we invite you to enjoy the elegance and sophistication of graphic design for business goals with projects on identity and packaging design accomplished by Studio MPLS, based in Minneapolis, USA. The studio specializes in brand identity, packaging design, and illustration with an artful, elevated approach, and with over sixty years of collective experience, the team merges design sensibility with craft and artistry to develop innovative and elegant solutions for brands of all sizes. Here we’ve selected five of their project created for brands from different business spheres. Enjoy!

Duluth Candy Chocolate Packaging Design

MPLS duluth candy chocolate

MPLS duluth candy chocolate

MPLS duluth candy chocolate

MPLS duluth candy chocolate

MPLS duluth candy chocolate

MPLS duluth candy chocolate

MPLS duluth candy chocolate

MPLS duluth candy chocolate

MPLS duluth candy chocolate

MPLS duluth candy chocolate

MPLS duluth candy chocolate

MPLS duluth candy chocolate

MPLS duluth candy chocolate

MPLS duluth candy chocolate

MPLS duluth candy chocolate

MPLS duluth candy chocolate

Little Sesame Brand Packaging Design and Illustrations

StudioMPLS_LittleSesame brand packaging design

StudioMPLS_LittleSesame brand packaging design

StudioMPLS_LittleSesame brand packaging design

StudioMPLS_LittleSesame brand packaging design

StudioMPLS_LittleSesame brand packaging design

StudioMPLS_LittleSesame brand packaging design

StudioMPLS_LittleSesame brand packaging design

StudioMPLS_LittleSesame brand packaging design

StudioMPLS_LittleSesame brand packaging design

Sparkling Botanicals Identity and Packaging

Sparkling Botanicals MPLS drink packaging design

Sparkling Botanicals MPLS drink packaging design

Sparkling Botanicals MPLS drink packaging design

Sparkling Botanicals MPLS drink packaging design

Sparkling Botanicals MPLS drink packaging design

Sparkling Botanicals MPLS drink packaging design

Rishi Tea Packaging Design

MPLS tea packaging design

MPLS tea packaging design

MPLS tea packaging design

MPLS tea packaging design

MPLS tea packaging design

MPLS tea packaging design

MPLS tea packaging design

MPLS tea packaging design

MPLS tea packaging design

MPLS tea packaging design

MPLS tea packaging design

MPLS tea packaging design

Rishi Tea Sachets Packaging Design

Rishi Tea Packaging Design

Rishi Tea Packaging Design

Rishi Tea Packaging Design

Rishi Tea Packaging Design

Rishi Tea Packaging Design

Rishi Tea Packaging Design

Rishi Tea Packaging Design

Rishi Tea Packaging Design

Rishi Tea Packaging Design

Rishi Tea Packaging Design

Rishi Tea Packaging Design

AIGA Design Camp Identity Design

MPLS design camp identity

MPLS design camp identity

MPLS design camp identity

MPLS design camp identity

MPLS design camp identity

MPLS design camp identity

MPLS design camp identity

MPLS design camp identity

MPLS design camp identity

Check more design projects by this team on the Studio MPLS website or their Behance portfolio.

New D4U Gallery issues are coming soon; keep up with new posts.

For more inspiration, check the sets of other posts from our D4U Gallery, where we gather impressive creatives to share their art with you, for example:

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UI Inspiration: App Design Concepts for Sports and Fitness https://design4users.com/app-design-concepts-sports-and-fitness/ Thu, 20 Apr 2023 11:47:09 +0000 https://design4users.com/?p=11547 A new dose of UX design inspiration is up, this time filled with the energy and power of sports. In this collection, we’ve gathered a fresh bunch of mobile design concepts by different design teams for various applications that help people effectively add sports to their daily life: go running and jogging, do fitness and […]

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A new dose of UX design inspiration is up, this time filled with the energy and power of sports. In this collection, we’ve gathered a fresh bunch of mobile design concepts by different design teams for various applications that help people effectively add sports to their daily life: go running and jogging, do fitness and yoga, get access to a variety of exercises and programs, track their results and see the progress, keep track of regular training, workout with the videos by trainers, and the like. Welcome to check and get inspired!

fitness app design case study tubik

Fitness application design by tubik

Activity tracker by Sigma Software Design

fitness app by Odama

Workout app design by Odama

fitness app by musemind

Fitness app design by Musemind

fitness app by outcrowd

Fitness and yoga application by Outcrowd

fitness app design anastasia golovko

fitness app anastasia golovko

Fitness app concept by Anastasia Golovko

fitness app by enver studio

Workout application by Enver Studio

fitness app by ever

Workout planner app by ever

fitness app by one week wonders

Fitness tracker application by One Week Wonders

Fitness tracker application by tubik

New design collections are coming soon; stay tuned!

For more inspiration, check the sets of other posts from our D4U Inspiration gallery, where we gather impressive creatives to share their art with you, for example:

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