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design for marketing
Design Case Study: Binned. Promo Video Production
The design case study on an animated promo video production for a cleaning service Binned: check the full creative path from storyboard to the brightly illustrated video.
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2018.04.02
The Art of Poster Design: Goals, Types and Directions
The article presents the classification of posters as a popular type of graphic design: check the definitions, art directions and examples of various posters.
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2018.02.22
6 Creative Stages of Design for Branding
The article presents the overview of a design process for branding goals: read about logo, mascots, corporate identity and other steps to promote brands effectively.
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2018.01.26
Profitable Tips for Landing Page Design
The article presents the overview of effective design strategies for landing pages: read how to make the landing profitable and check the examples of modern web UI.
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2017.12.21
Benefits and Pitfalls of Promo Videos for Web
The article focused on design for the promotional videos used on the web for various products and brands: types of videos, benefits and pitfalls, practical design cases.
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2017.12.19
Design Case Study: Brand Identity for Cleaning Service
Fresh design case study with the detailed story of creating brand identity for Binned, the US-based cleaning service: check designs for the logo and branded items.
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2017.12.08
Art of Video Design: Beautifully Crafted Commercials
A fresh set of commercials revealing the benefits of video advertising: aesthetics and style, emotion and information, storytelling and product presentation. Enjoy!
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2017.11.03
Design Case Study: Reborn. Identity for a Restaurant.
Fresh case study on branding: read the story about identity design for an innovative self-service Chinese restaurant, from logo to the set of branded items.
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2017.09.29
Strategies and Principles of UX Design for E-Commerce
The articles providing general insights on design for e-commerce websites and mobile applications in business, UX and UI perspectives: tips and strategies to consider.
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2017.08.09
Ahead of the Pack: Sophisticated Packaging Designs
The collection of stylish and elegant packaging designs for diverse products: examples showing the successful combination of beauty and function.
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2017.06.19
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