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Tag: branding

Animated Logos: Why, Where and How to Use The article is devoted to the role of an animated logo in branding. Let’s see what advantages it brings for a business and how it can be effectively applied. Read more 2018.11.21
11 Rewarding Design Practices for E-Commerce Interfaces The article presents the extended review and examples of the effective strategies for e-commerce user interfaces: check what helps websites and apps sell more. Read more 2018.05.24
Design Case Study: LunnScape. Identity for a Landscape Company A practical case study on the graphic design workflow for the logo and corporate identity made by Tubik team for a USA-based landscape company LunnScape. Read more 2018.05.16
The Art of Poster Design: Goals, Types and Directions The article presents the classification of posters as a popular type of graphic design: check the definitions, art directions and examples of various posters. Read more 2018.02.22
6 Creative Stages of Design for Branding The article presents the overview of a design process for branding goals: read about logo, mascots, corporate identity and other steps to promote brands effectively. Read more 2018.01.26
Benefits and Pitfalls of Promo Videos for Web The article focused on design for the promotional videos used on the web for various products and brands: types of videos, benefits and pitfalls, practical design cases. Read more 2017.12.19
Design Case Study: Brand Identity for Cleaning Service Fresh design case study with the detailed story of creating brand identity for Binned, the US-based cleaning service: check designs for the logo and branded items. Read more 2017.12.08
Art of Video Design: Beautifully Crafted Commercials A fresh set of commercials revealing the benefits of video advertising: aesthetics and style, emotion and information, storytelling and product presentation. Enjoy! Read more 2017.11.03
Design Case Study: Reborn. Identity for a Restaurant. Fresh case study on branding: read the story about identity design for an innovative self-service Chinese restaurant, from logo to the set of branded items. Read more 2017.09.29
Color Theory: Brief Guide for Designers The article focused on the basics of color theory and color combinations in design: learn more about color wheel, RGB, CMYK and models of color harmony. Read more 2017.07.11
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